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JCDecaux
JCDecaux
Empower your brand by giving it a voice in the real world
Empower your brand by giving it a voice in the real world
Why this Challenge?

Make your startup famous- win a free out-of-home advertising campaign & free tickets to the global renowned VivaTech event.

JCDecaux operates in 80+ countries, focused exclusively on out-of-home advertising. Our entrepreneurial spirit is driven by one purpose: making cities, airports, transport systems and shopping centres ever more attractive while meeting major challenges for the 21st century: urbanisation, digital , the climate transition.

We launched the Nurture programme in 2016 to help startups build fame and accelerate growth through the power of OOH and Digital OOH advertising.

Our Startup Challenge
Win a out-of-home campaign for an overall value of 130k€

Each winner will enjoy a powerful out-of-home advertising campaign in Austria, France, the Netherlands or the UK.

Through our Nurture program, we support innovative, fast-growing brands that have a clear product–market fit, a distinctive positioning and early traction (clients, community or revenue), and are ready to scale their visibility.

We’re looking for ambitious startups that use innovation to improve everyday life, elevate customer experience or drive positive transitions, and we give them a powerful voice through OOH media.

How to apply: simply share your company’s mission and explain in a few words why an OOH campaign would help take your business to the next level.

Selection Criteria
Development stage

Growth acceleration phase from Seed to series B

Startup Age

Around 5 years old

No media agency

You must not have worked with JCDecaux in the past or currently. And must not already have a media agency

Geography

Your startup should be registered in the country where it has its headquarters

Brandings and comms strategy

Your communication and branding must be defined

Branding

Ability of your branding and creative universe to work well in outdoor advertising

Rewards
  • Enjoy a media campaign

    This campaign will allow you to promote your product or services. One winner for each market in OOH or DOOH in Austria, France, the Netherlands or the UK.

  • Benefit from marketing mentoring

    We will also provide marketing mentoring, data insights and creative advice to build the most impactful campaign!

  • Get access to vivatech 2026

    Win passes for VivaTech, which will take place from June 17 to 20, 2026 in Paris and be invited on the JCDecaux booth for an award ceremony.

Play an active role in our six business sectors

Your solution, product or service demonstrates that you can play an active role in LVMH's ecosystem and deliver on a large scale. Whether it be the creation process, the omnichannel customer journey, or operation and manufacturing, you support the Group's legacy of excellence and innovation in all areas of its 6 business sectors.

  • Fashion & Leather Goods

  • Wines & Spirits

  • Perfumes & Cosmetics

  • Watches & Jewelry

  • Other Activities

  • Selective Retailing

Timeline

00:00:00:00

left to apply

left to apply

  • Applications open

  • Applications close

  • The winners are contacted

  • Award Ceremony during the 10th edition of VivaTech

About JCDecaux Nurture Program

The Nurture program has supported more than 400 start-ups (in various sectors such as fintech or mass consumption) through campaigns aimed at strengthening their physical presence on the market in 13 countries.

FAQ

Who can apply?

Can I apply for more than one Startup Challenge/Award?

What is the difference between a Startup Challenge and an Award?

Is applying for an Award or Startup Challenge free?

Your personal data is collected by Crédit Agricole S.A., 12 Place des Etats-Unis, 92120 Montrouge, as the data controller, so that you can participate in the Challenge organized from 18/03/2026 during the Vivatech event, called: “Digital Sustainability Training Modules”. In accordance with the General Data Protection Regulation (GDPR), you have the right, under the conditions provided by law, to access your personal data at any time, to exercise your right to data portability, to have it rectified, to request its erasure in compliance with legal obligations, to object to its processing, to define general or specific instructions regarding the fate of your personal data after your death, or to restrict its processing for legitimate reasons. You can access more detailed information on the protection of your personal data by consulting, in particular, Article 13: “Personal data protection” of the challenge rules.

Your personal data is collected by Crédit Agricole S.A., 12 Place des Etats-Unis, 92120 Montrouge, as the data controller, so that you can participate in the Challenge organized from 18/03/2026 during the Vivatech event, called: “Digital Sustainability Training Modules”. In accordance with the General Data Protection Regulation (GDPR), you have the right, under the conditions provided by law, to access your personal data at any time, to exercise your right to data portability, to have it rectified, to request its erasure in compliance with legal obligations, to object to its processing, to define general or specific instructions regarding the fate of your personal data after your death, or to restrict its processing for legitimate reasons. You can access more detailed information on the protection of your personal data by consulting, in particular, Article 13: “Personal data protection” of the challenge rules.

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